May 2, 2013
April 30, 2013
Vimeo Launches the Brand Creative Fund
Outside the occasional trust-fund case, aspiring filmmakers are typically of the starving-artist variety until they get a significant break. That reality seems to play no small part in Vimeo’s new service, dubbed Brand Creative Fund, which connects marketers with filmmakers and videographers for digital video campaigns. – Chris Heine, Adweek
The Brand Creative Fund allows for marketers the ability to be connected with creative filmmakers that are part of Vimeo’s network. It also gives the brand better access to Vimeo’s more than 100 million unique visitors a month. – Sean Ludwig, VentureBeat
The Brand Creative Fund provides Vimeo a brilliant way of ramping up advertising while maintaining their tasteful anti-YouTube vibe and creating real, paid, career-boosting opportunities for Vimeo users. – Stephen Price, StashMedia
Vimeo has been on the move in the past year looking for ways to generate revenue while keeping pre-roll ads at bay. We’ve seen Tip Jar and Vimeo on Demand pop up as answers, and now we’re seeing Vimeo partner with brands to call on their community of filmmakers to create content in what is being called the Brand Creator Fund. – Chris Atkinson, REELSEO
3 weeks ago • 2 notes
March 12, 2013
“Vimeo on Demand to Allow Users to Charge Those Who View Their Videos Online” - The Hollywood Reporter
“Vimeo Now Lets PRO Subscribers Charge for Access to their Videos, With ‘Vimeo on Demand’” - TechCrunch
“Vimeo’s 90:10 Cash Split Favours Video Creators” - Financial Times
“Vimeo Announces Vimeo on Demand, a Self-Distribution Platform for Filmmakers with a 90/10 Revenue Split” - IndieWire
“Vimeo Introduces Pay-Per-View On-Demand in Search Monetisation” - The Guardian
“Vimeo Launches On Demand Service for Users to Rent, Buy Videos” - The Wrap
“Vimeo on Demand is the Video Network’s Latest Play for Pay” - Fast Company
2 months ago • 4 notes
December 18, 2012
“Vimeo Launches Xbox 360 App, Bringing HD TV Viewing to Millions” - Social Times
5 months ago • 5 notes
November 29, 2012
Vimeo iPhone App 3.0 Coverage
“Vimeo Updates Its iPhone App To Simplify Uploads And Improve Sharing” - TechCrunch
“Vimeo launches shiny new iPhone app with faster uploads & better social sharing” - VentureBeat
“Vimeo launches its first in-house iPhone app, with fresh new interface and easier video sharing” - The Next Web
“Vimeo Launches Faster, More Social Video App for iPhone” - Mashable
“Vimeo launches ‘reimagined’ free iPhone app” - CNET
“Vimeo ‘accelerates’ uploads with iPhone app update” - Digital Spy
5 months ago • 3 notes
November 13, 2012
“Today, Vimeo is launching the preview version of its upcoming “pay-to-view” service, highlighted by six films that viewers will be able to pay to access not only through the Vimeo website, but also through mobile, tablet, and other connected devices that its videos are available on. Users who purchase a video will have it show up in their “Watch Later” lists, whether viewing in a web browser, iPad, Apple TV, Samsung TV, or Roku streaming device.” - TechCrunch
6 months ago • 7 notes
October 31, 2012
Vimeo Launches tip jars for content creators. More of this, please, media industry - Pandodaily.com
“The economic realities of the digital media era suggest that initiatives such as Vimeo’s tip jar are only going to become more prevalent. It may be that in the near future content creators value media brands more as platforms than employers.”
6 months ago • 180 notes
September 20, 2012
Additional Creator Services Coverage
“VImeo Offers Tips-Based Monetization for Videos, Creator-Controlled Pay Walls Coming Soon” - TechCrunch
“Vimeo, Dailymotion Court Filmmakers in YouTube’s Shadow” - Forbes
“Vimeo will Let Video Creators Ask for Tips, Put up Paywalls” - AdAge
“Vimeo Creates New Tools to Support and Pay Video Makers” - GigaOm
“Vimeo Offers New Tools to Help Site and its Contributors Make Money” - Bloomberg
“Vimeo Debuts Paywall Options & “Tip Jar” to Reward Video Creators” - VentureBeat
“VImeo Rattles the Tip Jar, Pay-to-View Videos Coming Next Year” - The Verge
“Vimeo Finally Gives its Users a Chance to Make Money” - BusinessInsider
“Vimeo Continues as YouTube’s Foil; Now Lets You Tip Creators, Plans to Introduce Paywall Next Year” - The Next Web
“Make Videos, Get Money: Vimeo’s CEO on Why Creators Should Get Paid” - The Atlantic
“Vimeo Creators Can Now Make Money Off Their Videos” - Mashable
“Vimeo Mit Spendenbutton und Paid Content” - Spiegel
8 months ago • 2 notes
September 19, 2012
